Friday, July 29, 2011

The Netflix Relief Fund - Enjoy!





Monday, July 25, 2011

Aug & Sep Speaking Engagements

I'll be doing a few speaking engagements in the next couple of months. You will be able to hear me...

1. On the September Business Essentials CD-ROM which I'll be recording in early August

2. At the Sales & Marketing Institute in Melbourne on the 16th August (Click here for details), and

3. In Shanghai for one or two value-based pricing workshops from 19th Septmber. Email for more details on this

Jon Manning
PricingProphets.com | Sans-Prix.com

Sunday, July 24, 2011

Profit from Pricing & Music


There's some interesting little sound-bytes on the power of music over on Business Insider at the moment. Here's a couple of bits and pieces they authors have missed...
  • A 2001 study by the University of Leicester Psychology Dept found that customers would pay more than GBP2.00 for a pint of beer when music was part of the ambience. The average response was GBP3.27 for a pint.
  • An 8 week restaurant study found that customers spent 11 mins more at a table when slow beat music was played (compared to fast beat music), resulting in their beverage spend increasing by 41%, and total gross margins increasing by 15%
  • But…staff in a data input centre processed 12.5% more vouchers when listening to fast music (compared to no music) and 22.3% more vouchers when compared to slow music

Wednesday, June 22, 2011

One of the worst graphs I have ever seen

This had the potential to be a great story on customers NOT buying on price. Unfortunately, I lost all interest in the story when I saw what is perhaps the worst graph I have ever seen.






The text around the image is proof I haven't cropped the image. Full article can be found here.


I assume this has something to do with the publisher, rather than the researcher?

Can anyone tell me what "naked pricing" is?

Friday, June 03, 2011

Want to know what we've been up to lately? Building the world's first "crowd-sourcing" pricing website", which is now up and running. Providing the most affordable expert pricing advice in the world, you can find the website here.

Saturday, January 22, 2011

Zimbabwe...again



Here's a follow-up to my posting on 28th April 2009 on inflation in Zimbabwe, taken in the British Museum last month

Saturday, January 01, 2011

Who will notice your price change?



Think no one is going to notice your sneaky start-of-the-year price increase? Think again! Look at how much trouble The Guardian (1st Jan 2011, p11) went to to show readers the extent of train fare increases effective from the 2nd Jan 2011.

Friday, October 22, 2010

How did Tata come up with $2,500 for the Nano?

The Tata Nano, a two-cylinder minicar that weighs 1,300 pounds and emits 103 grams of carbon dioxide per kilometer, less than any other car, got its price tag when Tata Group leader Ratan Tata made an offhand comment to journalists that the company could make such a car for $2,500. Newspapers picked up the figure, and the company used it as a challenge to motivate employees, Tata executive Sunil Sinha said in a lecture at Harvard University.

Source: Harvard Business Review, The Daily Stat, 21st October 2010

Wednesday, October 20, 2010

The FairPay Zone: Business Model Generation with a new spin: FairPa...

The FairPay Zone: Business Model Generation with a new spin: FairPa...: "The radically new FairPay pricing process is particularly relevant to the continuing dialog suggested by 'Business Model Generation,' the re..."

Saturday, January 02, 2010

My first Podcast

My first podcast has now been embedded on the right - - >

Recorded with Michelle Nichols, then the Business Week Savvy Selling columnist, and published on the 26th April 2007

Friday, June 26, 2009

More developements at Ryanair

Passengers will also have to take their baggage from the airport to the aircraft, eliminating baggage handlers and making tickets even cheaper. What happens on arrival?

More here